Anastasia Turulina - Product Design Leader
Anastasia Turulina
Product Design Leader
Strategic product design leadership, growth design, and scalable systems for SaaS and fintech.
10+ years of professional experience.
Selected Outcomes
Website redesign and optimization.
Role: Product Design Lead
Launch landing page and messaging.
Role: Lead Product Designer
System from scratch for faster delivery. Adopted across teams.
Role: Product Design Lead
Across B2B SaaS products. Multi-project consulting.
Role: Independent Consultant
What I do
End-to-end product strategy and UX leadership
Discovery, user journeys, and decision-making that connects design work to business metrics.
Growth and conversion design
Activation, onboarding, and experimentation focused on measurable outcomes.
Scalable design systems and team enablement
Components, patterns, and guidelines that help teams ship faster and consistently.
Selected Engagements
Selzy · Punto Pago · Notiflow (Apiway, Inc.) · Lezonder · Turing Post · Multiprint
Selective strategic engagements.
For inquiries: anastasiyanina@gmail.com
LinkedIn: Anastasia Turulina